Monday, October 14, 2013

Advertisements




In today’s society it is so easy to convey a message that we now have to be careful of what it is we choose to hear and believe. Advertisements convey plenty of messages and they are messages transmitted with the purpose of having one buy something. Advertisements are usually well done since the money invested in creating the advertisement has to be recovered. However, most of these advertisements are terribly misleading. The company making the advertisement is willing to do anything it must to make the viewer purchase a product. For example, I found this advertisement online, of a product called QuickTrim, which is supposed to help you lose weight fast.  I believe this product is cleverly advertised.  The person that made the advertisement was clever to put facts and data on the outside of the product, so that the product can seem legit and safe. It also has in bold the short amount of time it supposedly takes someone to lose weight using this product.  Plus a celebrity was used to advertise the product to make it seem even more reliable. Kim Kardashian takes up most of the space in the advertisement; she’s wearing a bikini which shows off a slim body. Whoever made this advertisement is pretty much trying to say that by using the product you will look like this well known celebrity. Since the product is so well advertised it is easy to understand why so many people would buy it.

I have heard many stories of people who buy products to lose weight and these products turn out harming them instead of helping them. Misleading and false advertisements are to blame for all that harm. False advertisements should not be allowed at all on T.V. Plus people need to be more careful of what they buy. If people were more careful they would not waste money on things that don’t even work. People need to use advertisements to their advantage only. Plus they need to stop believing everything they see on T.V and become better informed of such things as what is a healthy way for them to lose weight.  I warn people not to buy QuickTrim unless they know someone else who managed to lose weight with it, it’s the only way someone can know if  the product really works. 

1 comment:

  1. I agree that people need to analyze advertisement so that they don't get tricked into buying a useless product. They should do research into whether or not the product actually works.
    However, I disagree that the only way to know if a product works is if someone else you know confirms it.
    Suppose your friend bought QuickTrim. Suppose it is actually a completely useless product. Suppose your friend tells you she lost a lot of weight because of QuickTrim. In this case, she must have lost the weight through other ways besides using QuickTrim, a useless product. She could have ignored the fact that she stuck to a rigorous exercise regiment or strict diet and contributed her success to this one product. And so you would end up buying this useless product too. Therefore, it would not be wise to rely on previous customers' testimonies to determine the potential effectiveness of a product.

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